Webinar on Developing Tour Identity By ICFAI, Business School, Kolkata-2020

Organized By: Department of Advertising and Marketing Management

Date: 4.09.2020

No. of Beneficiaries: 27

 Department of Advertising and Marketing Management had organized a SDP in collaboration with IBS, Kolkata, ICFAI for skill development of students. The topic for the SDP was Digital Marketing and use of social media. SDP helps to motivate students in managing stress, branding themselves, they learn to solve problems etc. It helps to improve students’ knowledge, performance and skills.

Dr. Ajay Pathak, Senior Director, IBS, Kolkata was invited for motivational talk for their students’ overall development. It focuses on the enhancement of the skills of the students apart from regular academic development. It aims at increasing levels of understanding. This session enriched students with holistic development making them a wise thinker

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